Buy Cheap New Proton
Malaysia’s largest carmaker is Proton. The company has been variously established by the Malaysian government and
then invested in privately since its establishment in 1983, which makes it one of the newer car companies in the
world. Apart from an inevitable liaison with Mitsubishi from Japan (like Fiat Group, Mitsubishi spreads its fingers
far and wide to bolster its business spread), it has largely forged its own sense of direction and is also the owner
of Lotus Cars in the UK, following a courtship established by the one-time CEO of the reformed Automobili Bugatti, Sr
Romano Artioli. If that sounds complicated, it is no less complex than the carmaker's position in its own country,
where its products have held the majority market share for many years, but have been badly affected by the importation
of models from other nations. The Malaysian situation makes the "grey import" position in the UK look like small
potatoes. While its products have leant heavily on Mitsubishi for core engineering and even design elements, poor
quality has lain at the heart of any antipathy felt towards Proton by car proud British buyers. The cars have been
dependable enough, just lacking slightly in style and presentation. However, much of that is changing with a major
investment by the company in design and also manufacturing techniques. The latest models now feature platform
engineering carried out by Lotus Cars, while much greater attention is being paid to improving the quality of
materials used in the carmaking process. The most obvious evidence of dramatic improvements appears in the latest
models to emerge from Malaysia and the company is sure to start making in-roads fairly soon to several export
markets, which will help greatly with the firm's overall prosperity.
