New Proton

Proton is Malaysia's largest carmaker. Proton has been established by the Malaysian government and privately invested since its was established in 1983. This makes Proton one of the newer car makers in the world. Apart from a liaison with Mitsubishi Motor in Japan (rather like Fiat, Mitsubishi Motor spreads its wings far and wide to extend its reach), it has largely created a unique sense of direction. Proton also owns Lotus Cars in the UK, following a court ship established by the CEO of a reformed Automobili Bugatti, Sr Romano Artioli. If that sounds complex, it is no less so than the car maker's own position in its Malaysia, where its cars have held a majority market share for years, but have been badly affected by imported models. This difficult Malaysian position makes the "grey import" market in the UK look insignificant. Whilst Proton has leant on Mitsubishi Motor for its engineering and even design, variable quality has prevented any real growth in market share. Though Proton cars have been dependable, they lack in style and presentation. Much of this is changing with a major investment by Proton in design and manufacture technique. The latest new Proton models feature platform engineering by Lotus, and greater attention is being paid to the quality of materials. There is clear evidence that dramatic improvement appears on the latest Proton models to emerge from Malaysia and Proton is sure to start making in-roads soon in export markets, which will greatly the firm's succeess and prosperity.

To get the lowest possible discount price on your New Proton GEN2 contact your nearest Broadspeed Proton Satria Neo dealer (see panel left), or click on the Proton Savvy you require. The Proton dealer discount prices on the current 2009 New or Pre Reg Proton models are on the next page. The Proton Savvy range includes the new Proton Satria Neo. Contact our Proton Savvy dealer for a new or pre registered Proton GEN2 price. The latest Proton is available ex-stock. All Proton models are available to test drive. Call for the Proton brochure. Contract Hire is available on new and 2008 Proton. Some New Proton models have 0% APR Free Finance, or very cheap leasing prices (call for lowest Proton HP, PCP or Proton Lease Purchase price). Used Proton models carry the balance of the Proton manufacturer warranty. Nearly-new and Proton Ex-Demonstrators are also available, currently on offer with low mileage used 2009, 2008 and 2007 Proton. Used Proton Diesels are all available for immediate delivery. Ask our dealer about which Proton models may qualify for a £2000 scrappage discount and the lowest CO2 cheap £35 VED tax disc. You will not find New Proton Imports on this web site - just UK sourced Proton models supplied by Official Proton Main Agents.