New Smart

Smart was established by Nicholas Hayek, who was the Managing Director of the Swiss Swatch company. Swatch is an innovative watch maker which introduced inexpensive Swiss time keeping to the mass market. After making a name, he amassed a vast fortune from Swatch and felt the moment had arrived to take his successful formula into the car world, producing a mass-market city car. His concept was utterly right, especially taking into account worsening city centre traffic situations. However, despite having an excellent design capability at his disposal, Hayek was not a car maker. He needed a car maker to take his project to fruition and almost made it work with the Volkswagen Group. However, Volkswagen felt it was not the right new product for its business. Whilst the Smart's design was refined by Volkswagen, the project never even reached the road so to speak. So Hayek introduced the project to Mercedes-Benz. The MCC or Micro Compact Car company began in 1994, and launched its exciting and revolutionary city-coupe at the 1997 Frankfurt Motor Show. By that time, Hayek, realised that the development and manufacturing cost involved producing a three-cylinder engine were, to say the least, exorbitant. In fact, almost as much cost as developing any conventional full-sized family car; so Hayek withdrew from his partnership, after sustaining huge financial losses. Mercedes-Benz continued the MCC project and later formed a convenient acronym s-m-art, this stood for Swatch-Mercedes-art, or (in lower-case) smart. The Smart Car company name was changed to a GMBH (German limited liability) and in 2002 the Smart logo changed to the present arrow in a circle.

To get the lowest possible discount price on your Smart Fortwo contact your nearest Broadspeed Smart Fourtwo dealer (see panel left), or click on the Smart Fortwo Coupe you require. The Smart CDi dealer discount prices on the current 2009 New or Pre Reg Smart Diesel models are on the next page. Ask our dealer about the Smart models qualify for the extra discount (scrappage scheme, £2000) and the new low CO2 for the cheapest £35 VED tax disc. The Smart Fortwo Cabrio Estate range includes the Diesel TDi CR. Contact our Smart Fabia Estate dealer for a new or pre registered Smart Freetrack 4 price. The latest Smart CDi Fortwo is available ex-stock. All Smart models are available to test drive. Call for the Smart brochure. Contract Hire is available on new and 2008 Smart. Some models have 0% APR Free Finance, or very cheap leasing prices (call for lowest Smart HP, PCP or Smart Lease Purchase price). Used Smart models carry the balance of the Smart manufacturer warranty. Nearly-new and Smart Ex-Demonstrators are also available, currently on offer with low mileage used 2009, 2008 and 2007 Smart. Used Smart Diesels are all available for immediate delivery. You will not find Smart Imports on this web site - just UK sourced Smart models supplied by Official Smart Main Agents.